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How The 'Niche' Sex Toy Market Grew Into An Unstoppable $15B Industry

Traditional vibrators and dildos are the most popular toys in these countries. Presence of some of the leading brands, such as LELO, Lovehoney, Durex, and Fun Factory, which cater to the requirements of the European community had positioned Europe as the second-largest market in 2023. Some of the intercourse simulators in this guide are paired with content libraries that sync up with mechanical motions performed by the toys.

[We believe] that a healthy community is a key to a healthy business. For example, with the help of a sex swing, "standing" positions that require one partner to support the other’s body weight suddenly become available. "Most beginner kink toys are all about eroticizing erogenous zones that often get ignored, or creating surprising sensations," Wolfe says. Check out b-Vibe’s Cinco anal beads, which have a vibrating option.

The major drawback to this method is that you aren’t entering the market with a good that consumers cannot get elsewhere. For this reason, many merchants name vibrator products "massager" as opposed to "vibrator." This is a method by which merchants may sell vibrators in locations where the sale of such is banned. If you’re planning on naming a product such as a vibrator a "massager," it’s best to consult a legal expert. It’s also important to keep in mind that customers want clear descriptions of what they’re considering purchasing.

This makes it a bit harder to clean, as you cannot submerge it, but you can easily wash the silicone cap. Testers reported that the long handle makes the Magic Wand comfortable to hold for long periods of time without hand wholesale dildo cramping or numbness. The switch sits high enough on the handle that testers were unlikely to switch it off accidentally during use (which was an issue with some of the smaller rechargeable models).

But if you are feeling sate or if sex has gone downhill in your relationship, dildo sex toys are a great way to spice up your sexual life and reach climax. Brands such as Liberator make firm pillow wedges designed to be placed under your back or below your stomach for deeper penetration and more comfortable sex. This butt plug from B-vibe actually simulates analingus (getting your ass eaten), thanks to rotating beads at the neck of the plug.